Media Planner (Toronto)

Media Planner (Toronto)

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Skills and Aptitudes

  • Ability to meet tight deadlines
  • Keen interest in the Internet and new technologies
  • Curiosity and exceptional attention to detail
  • Analytical and conceptual thinking
  • Strong organization and priority management skills
  • Ability to manage multiple projects at the same time within tight deadlines
  • Team player

Requirements

  • At least 3 years of experience in a similar position
  • A bachelor’s degree in marketing or a related field
  • A good understanding of SEM
  • A good understanding of paid social media
  • Advanced knowledge of optimization best practices
  • Basic understanding of French (asset)
  • Experience with Google Analytics or Adobe Analytics
  • Basic knowledge of data management platforms (DMPs)
  • Proficiency with Excel

We will only contact those whose names have been retained.

Job offer

Glassroom is a growing Montreal-based company that prioritizes crystal clear relationships, data optimization and the improvement of experts and processes. It’s an incubator where smart strategies turn into inspiring business results. It’s where brands are analyzed to be optimized, pushed further and made better. It’s a setting where two collaborating units merge into one great team that strives for the same ambitious goals.

As part of a talented team, you will be responsible for staying on top of new developments in our fast-changing industry. You’ll successfully build and maintain good customer relationships in the Toronto market and strive to take your clients further by providing them with a truly remarkable digital product.

Skills and Aptitudes

  • Ability to meet tight deadlines
  • Keen interest in the Internet and new technologies
  • Curiosity and exceptional attention to detail
  • Analytical and conceptual thinking
  • Strong organization and priority management skills
  • Ability to manage multiple projects at the same time within tight deadlines
  • Team player

Requirements

  • At least 3 years of experience in a similar position
  • A bachelor’s degree in marketing or a related field
  • A good understanding of SEM
  • A good understanding of paid social media
  • Advanced knowledge of optimization best practices
  • Basic understanding of French (asset)
  • Experience with Google Analytics or Adobe Analytics
  • Basic knowledge of data management platforms (DMPs)
  • Proficiency with Excel

We will only contact those whose names have been retained.

Competencies

  • Collect and analyze market data
  • Identify target audiences and understand their behavior and habits
  • Determine the best media outlet mix for our campaigns
  • Optimize ad campaigns according to geographic exposure, frequency, time spans and more
  • Allocate budgets and monitor costs
  • Follow media trends of online and offline outlets (TV shows, magazines, blogs, radio programs)
  • Evaluate the success of media strategies and campaigns